Press Release: Indulge Milwaukee Event Celebrating Milwaukee’s Extraordinary Food Scene Raises $139,000 for WRA Education Foundation
Indulge Milwaukee, an exclusive food, wine and spirit tasting experience celebrating Milwaukee’s extraordinary food scene, debuted on August 20 - 21, 2022. The elite event captivated the tastes and senses of over 2,000 taste-seekers over 2 days at Milwaukee’s iconic American Family Field.
Indulge Milwaukee was hosted by the Wisconsin Restaurant Association Education Foundation with presenting sponsor Badger Liquor.
The event raised $139,000 for the Wisconsin Restaurant Association Education Foundation, a 501c3 charitable organization that leads workforce development initiatives to attract, train and lift up individuals looking for careers in hospitality. The Foundation has awarded more than $950,000 in scholarships and oversees the Wisconsin ProStart program which ignites high school students’ passion for hospitality careers.
“We were thrilled to help bring together Milwaukee’s exceptional restaurants with wine and spirits from the best local, national and international brands for an indulgent tasting experience,” says Lacey Sadoff, President and fourth generation owner of Badger Liquor. “We wanted to be involved in the event to support the Wisconsin Restaurant Association Education Foundation and the work they do within the restaurant and hospitality industry in Wisconsin.”
“Indulge Milwaukee not only highlighted Milwaukee’s diverse and innovative food scene, it was an investment in the future of the hospitality industry,” said Connie Fedor, Executive Director of the Wisconsin Restaurant Association Education Foundation and lead event organizer. “100% proceeds from the event supported vital workforce development programs to ensure the success and sustainability of the restaurant industry.”
Fedor shared that pulling off an event of this magnitude required the commitment and dedication of many key partners and sponsors.
“We’re grateful for the support of presenting sponsor Badger Liquor and other corporate sponsors, as well as participating specialty food vendors, wine and spirit exhibitors and restaurant partners,” shared Fedor, noting the support of venue partner American Family Field and the Milwaukee Brewers helped create a truly memorable and successful event.
Indulge Milwaukee Highlights:
Visit the Indulge Milwaukee website for more information about the event and a list of the restaurants and brands that were featured.
Indulge Milwaukee to host exclusive fine dining event at AmFam Field
Milwaukee’s food industry is getting a spotlight as the Wisconsin Restaurant Association Education Foundation (WRAEF) is putting on the city’s first exclusive tasting experience on Aug. 20-21.
Indulge Milwaukee provides an opportunity for top Milwaukee restaurants, national wine and spirits brands as well as regional specialty producers to offer the very best products for tasting. All proceeds of the event will go to WRAEF which oversees workforce development initiatives to attract and train workers for the food service industry.
WRAEF executive director Connie Fedor said the event will be important for the local and regional food service industry, which has suffered greatly through Covid-19.
“This is an opportunity to invest in the future workers of the industry and to attract that pipeline of talent,” Fedor said. “Restaurants serve at the center of our community, and this is a great way for people to support restaurants and ensure that they’re around.”
The event will take place at American Family Field as part of a two-day tasting experience. Indulge Milwaukee has secured 35 Milwaukee restaurants, 60 wine and spirit vendors, and 15 specialty food vendors all offering over 300 tasting opportunities.
With only 4,000 tickets available, the one-day ticket price is $150 with a VIP opportunity at $350 which offers on-field experience with some other exclusive opportunities.
Dan Sidner, who co-owns Milwaukee’s Black Shoe Hospitality, said all of his group’s restaurants and locations will be taking part in Indulge Milwaukee; that includes Story Hill BKC, Blue’s Egg, Buttermint Finer Dining, Maxie’s and Black Shoe Catering and Bakery.
“Our industry is faced with the lowest biggest deficit of employees in our history and we desperately need people not just work in restaurants but to think of restaurants as a career,” Sidner said. “Milwaukee, a community with the culinary caliber it is, should have an event like this. This is the kind of focused opportunity for someone to get hip to the restaurant community in Milwaukee.”
What is Indulge Milwaukee?
Everything you need to know about the food, wine and spirits festival coming to American Family Field.
Have you ever wanted to enjoy samples from 35 of your favorite Milwaukee restaurants and dozens of wine and spirit brands all in one place?
And what if that place was in the stands of American Family Field?
If so, Aug. 20-21 is your lucky weekend.
The Wisconsin Restaurant Association Education Foundation and Badger Liquor are hosting the first Indulge Milwaukee food, wine and spirits tasting event at American Family Field.
Inspired by high-end food and beverage festivals like Chicago Gourmet and Aspen Food and Wine, Indulge will bring 35 of Milwaukee's locally owned restaurants and 60 local, national and international wine and spirit brands to the home of the Brewers.
Additionally, the event will feature samples from 10 award-winning Wisconsin cheesemakers.
Attendees can also see food and drink demonstrations by industry experts, such as seventh-generation Jim Beam master distiller Fred Noe and Larry O'Brien, one of 269 Master Sommeliers in the world.
Calling all cheese lovers!
Are you an enthusiastic champion of artisanal cheese? Indulge Milwaukee boasts a Wisconsin Cheese Pavilion featuring more than a dozen of the state’s award-winning cheesemakers. Enjoy samples from some of your favorite brands while discovering a few new ones! And what can be better than Wisconsin cheese? Pairing it with the perfect wine… of course!
The Wisconsin Cheese Pavilion is sponsored by Dairy Farmers of Wisconsin.
The Ultimate Food Experience
Exquisite tastings from Milwaukee's top chefs + refreshing sips from the country's best wine & spirits + delectable array of Wisconsin's award-winning cheeses = THE food event of the summer!
Meet a Spirit Icon
Fred Noe, 7th Generation Master Distiller of Jim Beam is making an exclusive trip to Indulge Milwaukee for a session on August 20: Whiskey Heads & Tales. You’ll have the opportunity to talk with Fred, taste some special, curated pours and listen to the age old stories of bourbon in America.
While you're there, enjoy hundreds of tastings of the world's finest wines and spirits paired with bites from Milwaukee's premiere restaurants.
Celebrity Alert! Mark Wahlberg
Superstar Mark Wahlberg wants in at Indulge Milwaukee! His brand new tequila, Flecha Azul, will be there, August 20th & 21st at American Family Field.
Breaking Bad actors Aaron Paul and Bryan Cranston invite you to experience their Dos Hombres Mezcal at Indulge Milwaukee.
Join us along with dozens of other Milwaukee restaurants and Wisconsin fine food vendors who are all coming together to Indulge for a great cause! Savor unique and gourmet bites all while sipping and enjoying the world’s finest wines and spirits with 100% of the proceeds going to the Wisconsin Restaurant Association Education Foundation.
Indulge Milwaukee is a new, exciting two-day tasting event taking place on August 20-21 from noon to 5 PM at American Family Field, home of the Milwaukee Brewers.
The Bartolotta Restaurants will be participating in this two-day event featuring several of our fine-dining restaurants. Our culinary team will be in attendance for the Grand Tasting at the Pavilion on both Saturday and Sunday. Guests will also have the opportunity to purchase tickets to a unique VIP experience taking place on-field at American Family Field from 1-3 PM on Saturday and Sunday.